Success Story: Mercado Libre Optimizes Its EV Operations with Supercool
By Pilar Rodriguez

Driving Sustainable Logistics with Fast-Charging Infrastructure
Mercado Libre, the top e-commerce platform in Latin America, is dedicated to promoting sustainable mobility by incorporating electric vehicle (EV) fleets in Mexico and Brazil. However, this shift has come with its own set of challenges. Despite a strong commitment to reducing emissions, the company encountered significant hurdles, including the limited supply of electric vehicles and the absence of fast-charging infrastructure necessary for its logistics operations.
The challenge of electrifying last-mile logistics
In an exclusive interview with The Logistics World, Ariel Katz, Regional Head of Environment at Mercado Libre, discussed the main challenges of deploying EV fleets, from acquiring vehicles to implementing effective charging strategies. With 2,321 electric vehicles currently in use, Mercado Libre has successfully cut down over 2,430 metric tons of CO₂ emissions, making notable progress toward cleaner and more efficient transportation.
However, one major challenge persisted: the necessity for strategically placed ultra-fast charging stations to enhance vehicle availability on the road and reduce downtime caused by prolonged charging periods.
Supercool’s fast-charging solutions for EV fleets
This is where Supercool Mobility Center became instrumental. Through our collaboration with Mercado Libre, we improved fleet charging at the XC Power by QiOn public charging station, strategically situated in Puebla’s industrial zone, close to Volkswagen’s plant in Parque Finsa.
This station is equipped with QiOn ultra-fast chargers that provide up to 1 MW of power, significantly shortening charging times. For Mercado Libre’s delivery vehicles, the charging duration has been cut down to just 40 minutes, maximizing on-road availability and boosting operational efficiency in last-mile logistics.
This success story signifies the start of a continuous partnership aimed at further enhancing EV charging infrastructure and accelerating transit.
How can your business benefit?
If your company operates an EV fleet or is considering electrification to optimize operational costs and reduce environmental impact, Supercool Mobility Center Puebla is ready to support you.
By leveraging our high-power public charging station, you can:
- Reduce charging times, maximizing vehicle availability.
- Optimize logistics operations, minimizing downtime.
- Lower operating costs with an efficient and accessible charging infrastructure.
Come to Supercool and optimize your electric fleet with us!
